LEADERSHIP

Case Study: Terminating Employment Contracts

Today, in light of the current realities, I would like to share with you my experience on how to terminate employment contracts. Much of this “christomatic” layoff is due to our CEO. It happened in 2010, at the height of the financial crisis. We received a circular from the head office to reduce the number

COMPANY NEWS

Get Your Listing In Our Online Business Directory

Get seen by thousands of potential clients every day by listing your business in our online Business Directory! A listing in our Business Directory will not only give you a description and space to add all your contact details, but you will also have access to a unique feature where anyone interested in your listing

MARKETING

How to Create Content for Impact & Results

Telling your story in person immediately engages. Does your online and written content communicate with the same heart and purpose? Great content is an asset; it connects you and your customers, and is one of the most important things you can do to attract and create interest in your company. How well are you communicating with your community? From

STARTUPS

Horizontal vs Veritical: The Growth Dilemma of Startups in 2021

Which direction should you scale your startup in 2021 – horizontally or vertically? The months ahead continue to look challenging for companies of all shapes and sizes and across most geographies. The Middle East and North Africa region, too, will continue to grapple with challenges intrinsic to the on-going pandemic situation. Not to forget, the

TECHNOLOGY

Five Ways to Stand Out in your Virtual Meetings

By now, most of us are quite comfortable using virtual meeting platforms like Zoom or Microsoft Teams. While these are great tools for connecting with people remotely, it’s becoming increasingly difficult for us to stay engaged throughout these virtual interactions. When we can’t clearly see or hear the person we’re “connecting” with, this virtual experience

ENTREPRENEURSHIP

Is being “the best” really enough to succeed?

“We are the best at what we do!”, words I often hear leaders say when marketing their brand – being it an organization, product or service, however does their confidence align with reality? Better yet, how do they define success and are they able to show results to prove it? In this day and age,