Pizza Hut UAE turns TikTok content into currency as it launches ‘Pay With Your Trend’

Pizza Hut has introduced a brand-new way for fans to pay for it’s most customizable menu item, My Box, with the launch of its latest promotion ‘Pay With Your Trend’ which will see TikTok content used as an official payment method. Pizza Hut’s My Box has always celebrated individuality and freedom of choice, offering fans ultimate customization […]

Sharjah Publishing City Free Zone supports its members through strategic collaboration with Amazon UAE

The Sharjah Publishing City Free Zone (SPC Free Zone) and Amazon UAE have signed a Memorandum of Understanding (MOU) to empower SPC Free Zone members, including publishers, entrepreneurs and small and medium-sized enterprises (SMEs) to fast-track their growth journeys through online retail channels and enable them to sell their products to millions of customers on […]

Demand for luxury home maintenance surging in Dubai

UAE-based sustainable and technology-driven home maintenance specialist Hitches & Glitches (H&G), part of the Farnek Group, has witnessed an unprecedented increase in demand for home maintenance in Dubai’s luxury residential property sector. H&G has been appointed to maintain numerous luxury properties in prime residential communities such as Emirates Hills, Palm Jumeirah and Dubai Hills Estate. […]

Mindware signs strategic partnership with Siav in MENA region

Photo: Nicholas Argyrides, Vice President – Gulf at Mindware, and Massimiliano Botta, Siav General Manager Mindware, a leading value-added distributor (VAD) in the Middle East and Africa, recently signed a strategic distribution partnership with Siav, a leading Italian company in the Enterprise Content Management (ECM) sector. This collaboration aims to expand Siav’s market presence and […]

AFS partners with Samsung to accelerate digital payments landscape in Oman

Photo: Ajmal Basheer, AFS Head of Processing, and Fadi Abu Shamat, Senior Director and Head of the Mobile eXperience Division Samsung Gulf Electronics Arab Financial Services (AFS), in partnership with Samsung Gulf Electronics, has introduced Samsung Pay to Oman, marking a significant milestone in the Sultanate’s digital transformation journey. As the region’s leading digital payment […]

Trend Micro Unveils Groundbreaking Capabilities to Safeguard Consumers and Enterprises Against AI- Based Deepfakes Cyberattacks in the Region

Trend Micro Incorporated (TYO: 4704; TSE: 4704), a global cybersecurity leader, announced new innovations in its enterprise platform and consumer cybersecurity products focused on protecting all environments from the rapidly growing threat of AI-based attacks and fraud. Trend research shows that cybercriminals are aggressively developing powerful AI-based hacking tools to exploit the growing use of […]