Kerten, the family office of which Kerten Hospitality is part, has donated one hundred thousand euro of the group’s Cloud7 Hotels Residence Ayla Aqaba in Jordan proceeds to Tkiyet Um Ali to support food and medical relief for Gaza.
The contribution underscores Kerten Hospitality’s continued commitment to community-driven impact and social responsibility to the regions in which the company operates, in the most direct manner possible.
Michael O’Shea, the Irish Founder and Chairperson of Kerten said: “We feel very fortunate to have initiated this donation, which we committed to prior to the ceasefire. It has been made possible through the dedication, inputs and teamwork of many stakeholders across the business, and is an example of assistance to communities, that we will always continue to make.
As a UN PRI signatory, the world’s leading advocate for responsible investment, ESG principles are the backbone of every one of Kerten Hospitality’s projects from the outset. Through UBBU (United Building a Better Universe), the company’s ESG framework, social responsibility is integrated into operations in a practical manner, moving beyond compliance to deliver measurable impact on all fronts.
