MENA E-Commerce Community – an exclusive network for entrepreneurs and executives in the e-commerce sector across the MENA – gathered over 300 applications and welcomed about 100 participants on-site, showcasing its role as a leading platform for fostering collaboration, sharing industry insights, and building partnerships.
Hosted at the Theatre of Digital Art (TODA) and organised in collaboration with PR agency PRHub and an Odoo ERP Official Partner OS MENA, the meetup welcomed representatives from leading companies, including Al Futtaim Group, Alshaya Group, RØDE, Bath & Body Works, Wondergifts, KPMG, Drinkit, and NMN Bio. Bringing together ideas from both established brands and fast-growing startups, the gathering fostered meaningful networking and laid the groundwork for future collaborations.
“What I found exciting about this event was the vibrant e-commerce community, as it is rare to see such energy these days. I gained a lot of value from learning about other businesses and met many interesting people I hope to collaborate with in the future. I am looking forward to the upcoming events,” said Prateek Bali, BD & Strategic Partnerships EMEA at WhatsApp / Meta.
Meanwhile, Gloria Daryanavard, Senior Online Trading Manager at Bath & Body Works MENA, shared: “Businesses need to be authentic to build strong connections with their audience across various communication channels. I am truly glad to have such a platform where businesses from different sectors can meet and learn from one another. I look forward to participating in future events.”
“The UAE e-commerce market has shown steady year-on-year growth. According to Statista data, its market size is forecasted to reach 17 billion U.S. dollars by 2025. Against this backdrop, the role of organisations such as the MENA E-Commerce Community becomes increasingly vital, enabling fast-growing businesses to adopt emerging trends faster and access the expertise and resources needed to adapt to evolving market conditions,” concluded Vera Romazanova, Co-founder & Head of the MENA E-commerce Community.
Since its inception, the MENA E-commerce Community has become a key player in shaping the regional e-commerce landscape, offering regular offline meetups, expert panels, and a vibrant online platform. Looking ahead, the community is already planning a new series of gatherings this fall, promising even more opportunities for networking, collaboration, and driving the industry forward.
About the MENA E-commerce Community
MENA E-Commerce Community was launched in 2023 and received more than 1700 membership applications since then. The community now brings together over 250 e-commerce entrepreneurs, manufacturers, D2C brands, government related institutions and service providers from across the Middle East. Through regular events, industry insights, and collaborative initiatives, it helps members navigate market changes, forge partnerships, and scale their businesses.
