Author Archives: Raman Pathak

Horizontal vs Veritical: The Growth Dilemma of Startups in 2021

Horizontal vs Veritical: The Growth Dilemma of Startups in 2021

Which direction should you scale your startup in 2021 – horizontally or vertically? The months ahead continue to look challenging for companies of all shapes and sizes and across most geographies. The Middle East and North Africa region, too, will continue to grapple with challenges intrinsic to the on-going pandemic situation. Not to forget, the