I want to start this article a little differently—perhaps more honestly than expected. I’m not someone who ever chased the spotlight. Fame, recognition, celebrity status—these were never my goals. What I’ve always sought is something deeper: to fulfill my purpose of sharing knowledge, guiding others, and helping people grow into the best version of themselves. […]
Is AI the ultimate source of truth? As artificial intelligence becomes more advanced, many of us are starting to rely on it to answer questions, make decisions, and even form opinions. From Google searches to sophisticated tools like ChatGPT, it’s tempting to believe that the machines know it all. But here’s the real question: Should […]
In today’s fast-moving business world, creativity is often seen as something extra—a design element added after the main business plan is set. But this idea is quickly becoming outdated, especially in fast-growing and ambitious markets like the Middle East. For modern entrepreneurs, creativity is not just about visuals or branding—it’s a core part of how […]
In the world of startups, scaling is not just about growing bigger. It’s about growing smarter, faster, and more strategically. Every founder wants to hit that sweet spot where their startup takes off like a rocket, but few know how to navigate the tricky phases between early success and true scaling. If you’re in the […]
The Future of Real Estate Depends on How We Lead In a year of record-breaking transactions and rising property values, one statistic should give the real estate industry pause: according to brokerage analytics firm Relitix in 2023, nearly half of newly licensed agents in the U.S. didn’t close a single deal. This isn’t a side […]
We often hear people worry about AI replacing humans—but that’s not the real story. The future of work is not about humans versus AI. It’s about how AI helps us become even better at what only humans can do. In the fast-changing economies of the Middle East, simply using the latest AI tools isn’t enough. […]
AI is everywhere in 2025—but for many first-time and women entrepreneurs, the real question is: how can I actually use it today, without funding, developers, or hype? The truth is, AI has quietly become one of the most powerful tools for bootstrapped businesses—if you know where to look. Here are five practical and budget-friendly ways […]
Tell us about yourself and your background I’m an investor, dealmaker, and builder at the highest levels of finance. My roots lie deep in private equity, strategic mergers & acquisitions, and global investment banking. I’ve led multi-billion-dollar transactions and orchestrated large-scale enterprise restructurings across industries and continents. But let me be clear—I didn’t inherit a […]
Tell us about yourself and your background My name is Deema Ghata-Aura, and my journey to confidence coaching began in the UK corporate world where I spent over a decade in leadership roles, including leading a team with a £6 billion lending target. From the outside, I appeared confident and successful, but internally I was […]
While the world debates whether AI will replace human workers, women across the Middle East are proving a different point entirely: AI doesn’t replace leaders, it creates them. From Dubai to Riyadh, a quiet revolution is unfolding. Women entrepreneurs are launching fintech startups with AI-powered prototypes built in months, not years. Marketing executives are using […]
