Why Continuous Learning is Essential in Today’s Workforce As industries continue to evolve at an unprecedented pace, it’s clear that the future belongs to organizations that can adapt, innovate, and empower their employees to grow alongside these changes. Technology, global competition, and shifting market demands are reshaping the skills required in virtually every sector. Organizations […]
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Leadership Traits
I find it very interesting when I am asked what Leaders’ Traits look like. How can you identify good leadership from mediocre ones? Unconsciously the answers that come out of my mind directly are buzz words that are thrown around haphazardly and are always heard like visionary, empathetic, tech-savvy, strategist, risk taker, etc. As I […]
Entrepreneur Spotlight: Shona Hind
Tell us about yourself and your background I am a Wife to Paul and Mum of 2 adult children, Emma aged 32 and Jack aged 29. I moved to the UAE in 2006 for 2 years and thankfully and proudly, I am still here! My UK work experience started in the Advertising Industry and then […]
Digital Transformation Decoded – What It Means for Your Business
Digital transformation has become a ubiquitous term in today’s business lexicon, but its meaning can differ significantly from one organization to another. While it broadly refers to the integration of digital technology into all areas of a business, fundamentally altering how you operate and deliver value to customers and stakeholders, the specifics of this transformation […]
Thought Leader Interview: Marisa Peer
Tell us about yourself and what it is that you do. For over 30 years, I’ve dedicated my life to working as a therapist – helping clients, including international superstars, CEOs, and Olympic athletes, using my unique method, Rapid Transformational Therapy® (RTT®). RTT is powerful because, unlike traditional therapies, it goes straight to the root […]
PR Spotlight: Championing Transparency In Public Relations
When I launched Budgie PR as an independent PR consultancy in 2022, the first goal was to find a way to work in the PR industry without compromising my integrity. Unfortunately, our industry has quite a checkered reputation. Many PR firms make false promises to win new business, both in terms of media coverage and […]
Logos are overrated – Stop Obsessing Over Your Logo!
Alright, picture this: You’ve just created the most eye-catching logo ever. It’s sleek, it’s modern, it’s everything you dreamed of, but here’s the thing– without a solid brand identity backing it up, that gorgeous logo might as well be a design with no purpose! I understand how it is when you’re starting off your business […]
PR Spotlight: Brenda Dempsey, Book Brilliance Publishing
Tell us about yourself and Book Brilliance Publishing I am an award-winning publisher, international best-selling author, master coach, and speaker with an invaluable 25-year background in education that provides me with the expertise and skills to support business owners to write, publish, and grow their businesses beyond their books. Being and knowing how to create […]
PR Spotlight: Polly Williams, Managing Director, TishTash Communications
Tell us about TishTash. What is the mission of TishTash? How do you help entrepreneurs and business leaders? The mission of TishTash is to bring world-class marketing to brands in the GCC. We are dedicated to crafting stories that connect with audiences and bring our clients’ success. We are also on a mission to provide […]
PR Spotlight: Mohammad Shaban, Founder of Massive Media
Tell us about yourself and your background My name is Mohammad Shaban, and I have spent over two decades working in the public relations and media industry. My background spans multiple roles within communication, from media relations to digital marketing and content distribution. Throughout my career, I’ve always been driven by a passion for connecting […]